Al Saif Group Named Embraer Sales Representative in Saudi Arabia


Released on Thursday, March 12, 2009
Saudi Arabia
Embraer Legacy 450
Embraer Legacy 500
Embraer Legacy 600
Lineage 1000
Phenom 100
Phenom 300
ASR - Authorized Sales Representative
Embraer - Empresa Brasileira de Aeronáutica S.A.
S�o José dos Campos, March 12, 2009 - Embraer has named the Riyadh-based Al Saif Group as its authorized sales representative (ASR) in Saudi Arabia. The Group, which is one of the most respected and trusted names in the Saudi business world, will be selling the entire line of Embraer Executive Jets products.

"We welcome the Al Saif Group as Embraer's sales representative in Saudi Arabia," said Colin Steven, Embraer Vice President, Marketing and Sales, Europe, Africa, and Middle East � Executive Jets. "Our commitment is to work together to continue effectively offering our executive jet portfolio to customers in this region, with all of its innovation, comfort, high performance, and luxury."

Embraer's Executive Jets portfolio consists of six aircraft: Phenom 100, Phenom 300, Legacy 450, Legacy 500, Legacy 600, and Lineage 1000, from the entry level, light, midlight, midsize, super midsize, and ultra-large categories, respectively. These aircraft offer cabin sizes and ranges that are well-suited to the most diverse demands, allowing for greater work productivity and offering better usage of valuable travel time with comfort and privacy.

"Our partnerships with world-class brands demonstrate the ethos of our group," said Khalifa Abdulmohsin Al Saif, Chairman of the Al Saif Group. "It is a pleasure to find in Embraer the values and pursuit of excellence that we desire in a business partner. Embraer Executive Jets will help us to continue our sustained growth."

Source: AL SAIF GROUP IS NAMED EMBRAER SALES REPRESENTATIVE IN SAUDI ARABIA

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